MORE
Sign Up Shop Online FAQs

Doors Open June 3rd

The largest collection of Harry Potter and Fantastic Beasts merchandise under one roof

Explore Immersive Retail Experiences

Choose Your Wand at the Wand Shop

Experience the Wizarding World Like Never Before at 935 Broadway

Opening June 3rd

Coming This Summer

divider
BECOME PART OF THE ADVENTURE
VIRTUAL REALITY EXPERIENCES

Doors Open June 3rd

The largest collection of Harry Potter and Fantastic Beasts merchandise under one roof

Sign up to get the latest news, updates, sneak peeks and more!

Newsletter Signup
FAQs
What is Harry Potter New York?

Harry Potter New York is the world’s first official Harry Potter flagship store in the heart of New York City’s Flatiron district offering an unforgettable, immersive experience for Wizarding World fans.

The store will set a new standard of themed shopping experiences, combining breath-taking design, exciting interactive elements and exclusive products inviting fans to experience the Wizarding World in a brand-new way. Spanning three floors and over 21,000 sq. ft., the store will house the largest collection of Harry Potter and Fantastic Beasts products under one roof.

When will Harry Potter New York open?
Harry Potter New York will open its doors for a magical shopping experience on June 3rd, 2021.
What will I see inside the store?
Stepping inside Harry Potter New York, you will pass under a huge model of Fawkes the Phoenix gazing down from the ceiling, created especially for Harry Potter New York.

Aspiring witches and wizards will be able to browse for Chocolate Frogs and Bertie Bott’s Every Flavor Beans in an area inspired by the whimsical surroundings of Honeydukes and stop under the Dirigible Plum tree to find your favorite magical creature plush. You’ll also be able to browse over 50 wands inspired by characters, locations and props from the Wizarding World – including special collections only available at Harry Potter New York.

Fans can visit the store’s personalization area to engrave a wand, emboss a journal or embroider a robe with your name. Don’t forget to pose for a picture with the Griffin that guards Dumbledore’s office or the Ministry of Magic phonebooth.

What products will be available for purchase?
Alongside the main collection of Harry Potter and Fantastic Beasts products, Harry Potter New York will offer a range of brand collaborations including Spirit Jerseys, Loungefly handbags and Pottery Barn, among many other fan-favorites.
Where is the store located?
Harry Potter New York is located at 935 Broadway with entrances on both Broadway and Fifth Avenue.
Can I shop online before the store opens?
Yes, a hand-selected range of products are available to purchase from the Harry Potter Shop.
Does the online shop sell everything that is in the store?
Harry Potter New York will house a selection of items that are only available in-store.